Google Ads

From toxic paid SMS and fraudulent WAPclick to something new and yet profitable

My name is Andrey Rumyantsev. I’m 36 years and I come from Minsk, Belarus. I have been involved in mobile traffic and mobile content monetization for 13 years already. The projects that I built or helped to develop have gone global and involved various traffic monetization models and mobile payment systems. Today, I’m going to tell you how I came up with a new mobile payment model, Click2Call. 06 december 2019 0

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reading time: 8 minutes

Google Ads to Improve Ad Asset Tracking in App Campaigns

On October 24, Google Ads announced it will be improving app campaign modeling to serve more relevant ads to users who are interested in downloading apps. 28 october 2019 0

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reading time: 1 minute

Google to roll out several updates to its ad policy

Google has announced that it is going to introduce three important changes to its ad policy, which comes as part of an effort to protect users from uncertified or questionable practices. 24 october 2019 0

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Google Joins the E-Commerce Race with Its Shopping Ads

Google Shopping is an E-commerce platform that allows customers to search for products, compare them and opt for the most suitable choice. By giving potential clients an overview of the product and the opportunity to see the reviews and opinions, the platform helps you increase the number of clicks and leads. 10 october 2019 0

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reading time: 7 minutes