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Google Discovery Ads Are Now Available Globally

About a year ago, Google unveiled its plans for expanding the platform’s ad opportunities and announced that it was going to develop and test out a new ad format called Discovery Ads. Finally, Discovery Ads have emerged from testing and are now available to all advertisers throughout the globe. 28 may 2020 0

How to get a brand new BMW car? Formula Everad Contest

Everad, a direct advertiser in the nutra vertical, has raffled off more than 8 cars over the past few years. This year, the network is holding a new contest called Formula Everad and is planning to give away 3 cars. This time, you can win all 3 cars and a bunch of Apple devices. In this article, we explain how you can join the race. 16 may 2020 0

How eSports will help bookmakers survive the crisis

Numerous football, basketball, and hockey championships have been canceled over the coronavirus pandemic. The Tokyo 2020 Olympics are likely to suffer the same fate. Sports fans' enthusiasm is fading with each passing day, and betting platforms are losing money. Today, we are going to discuss eSports betting and find out how this market is evolving nowadays. 29 april 2020 0

Facebook is Taking Legal Action Against a Cloaking Software Maker

On April 9, Facebook filed a complaint in California federal court against Basant Gajjar accusing him of violating the company’s terms and policies by providing cloaking software under the name of “LeadCloak”. As the name suggests, LeadCloak was designed to circumvent the social network’s automated ad review system with the ultimate goal to push deceptive ads. 10 april 2020 0

Facebook Updates Its Data Access Tools

In an effort to make its system more transparent, among other improvements, the social networking giant is now extending the functionality of its self-service data access tools. 02 april 2020 0

Nutra in Distress: How Coronavirus Affects Health and Beauty Product Sales

As the coronavirus pandemic is rampaging global markets all over, the nutra vertical too is facing turbulent times. While GEOs are getting stopped on a massive scale, most advertisers are announcing they will provide contactless delivery. ZorbasMedia decided to interview industry players acting on the three market sides, i.e. ad networks, affiliate networks, and media buyers. 24 march 2020 0
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