Analytics

Content Audit

24 May 2023
A content audit involves evaluating and analyzing existing content assets on a website. It aims to...
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Geography Lesson to Boost Your Campaigns: Geotargeting vs. Geofencing

27 April 2023
In affiliate marketing, GEO is one of the key factors in promoting campaigns. Even beginners...
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Priming Effect and its Uses in Marketing

13 April 2023
It is no secret that marketing has at all times used various psychological techniques and traps to...
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Guide on the Key Customer Experience Metrics in Affiliate Marketing

6 April 2023
Are you confident in having a good understanding of your audience, their needs, and their pains?...
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Conference Networking Tips: How to Be an Efficient Communicator

5 April 2023
Even if you are an extrovert and offline communication doesn’t scare you in general, an...
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Customer Profile vs. Customer Avatar vs. Buyer Persona

4 April 2023
The main mistake in affiliate or classic marketing is to focus on your business rather than the...
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End-to-end Analytics in Affiliate Marketing

24 March 2023
Relying on intuition is not an option in any business. And when it comes to marketing, where there...
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Why You Need Affiliate Tracking and What Can Go Wrong

23 March 2023
With the development of marketing, many new promotion channels and ways of interacting with users...
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Business Model Canvas to Boost Your Conversions

22 March 2023
Marketing is an art and science of promoting a product to an audience. But before promoting...
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Ad Fraud Trends by FraudScore: 2020–2022

16 March 2023
Changes that happened in the world in 2022 were as drastic as during two previous years. Global...
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How to ROFL and LMAO in a Business Way

7 March 2023
Good marketing campaigns tend to favor strong emotions, like a sense of nostalgia, justice, fear,...
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Retargeting vs. Remarketing: Which Is Better?

1 February 2023
Mirror, Mirror on the Wall,  Who’s the Most Effective of Them All? Or maybe they are a reflection...
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Clip Thinking in Marketing and How You Can Monetize It

26 January 2023
Psychology is now an integral part of sales and promotion. Nowadays, marketing professionals are...
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Choose Your Fighter: Direct Advertiser vs Affiliate Network

20 December 2022
At the beginning of the affiliate path, there is always a choice to work with an affiliate program...
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How We Choose the Vertical: Analyzing Consumer Behavior

19 December 2022
Many affiliates value the niche they work in to an extent when they avoid testing any other...
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Real-time Marketing vs. Event Marketing: which Suits You Best?

28 November 2022
Ever wondered why so many affiliates make a choice of one vertical or another, depending on the...
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Affiliate Marketing on Twitter in 2022

22 November 2022
While we’re munching on popcorn (or sipping sedatives) and watching Elon Musk play with his...
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Fingerprinting in Affiliate Marketing Explained

17 November 2022
Traditionally, fingerprinting has been a part of biometrics. Human fingerprint is a unique...
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Discover Pop-Under and Monetize Traffic Better

10 November 2022
Pops, pop-unders, one-click, click-under or any other combination of the words “click“,...
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Sending Traffic to Nutra Offers via PWA Apps with 110% ROI

9 November 2022
Hello everyone! This is PWA.Market — the most convenient tool for creating PWA apps for ad...
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