Theory
YouTube SEO Tips to Boost Your Efficiency
16 May 2023
YouTube SEO is the process of optimizing videos and channels on YouTube. It is needed to increase...
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The Many Faces of Affiliate Marketing: a Journey Through the Niches
10 May 2023
Affiliate marketing is very much like a kaleidoscope. It consists of many pieces of unique...
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Selection of Ultimate Marketing Models to Improve Your Sales Funnel
8 May 2023
It’s relatively easy to get started as a marketing professional in today’s world. There...
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Geography Lesson to Boost Your Campaigns: Geotargeting vs. Geofencing
27 April 2023
In affiliate marketing, GEO is one of the key factors in promoting campaigns. Even beginners...
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Gender Marketing Stereotypes
10 April 2023
What is gender stereotyping in marketing? Check out the chocolate bar released for Commonwealth of...
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Generational Theory for Online Shopping: Bad Habits
22 February 2023
In our last piece, we already talked about the importance of generational theory in marketing in...
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Tripwire Marketing and its Uses in Ad Campaigns
15 February 2023
Tripwire is a marketing technique, which has always been used to sell something, one way or...
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Brainstorming Rules and Hacks for Teams
9 February 2023
Generating ideas is not the easiest thing, especially it’s your job and you have to create...
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Retargeting vs. Remarketing: Which Is Better?
1 February 2023
Mirror, Mirror on the Wall, Who’s the Most Effective of Them All? Or maybe they are a reflection...
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Clip Thinking in Marketing and How You Can Monetize It
26 January 2023
Psychology is now an integral part of sales and promotion. Nowadays, marketing professionals are...
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Teaser Advertising: Absurd Headlines or Profitable Source of Traffic?
29 December 2022
In affiliate marketing, there are numerous sources to drive traffic from. One of them is teaser ad...
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Efficient Traffic Sources For Affiliate Marketing
22 December 2022
In previous articles, we have already covered the history of the affiliate marketing industry and...
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What Is More Profitable: Working Alone or In a Team of Buddies?
13 December 2022
The affiliate marketing industry is developing by leaps and bounds, and the market is growing along...
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Real-time Marketing vs. Event Marketing: which Suits You Best?
28 November 2022
Ever wondered why so many affiliates make a choice of one vertical or another, depending on the...
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Affiliate Marketing on Twitter in 2022
22 November 2022
While we’re munching on popcorn (or sipping sedatives) and watching Elon Musk play with his...
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Affiliate Marketing Terms Glossary
21 November 2022
If you’re a newbie in affiliate marketing, you’ve probably already encountered a lot of...
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Analyze New GEO Before the Launch
3 November 2022
Hi! We are the team of the Playfina Partners affiliate program! We work in the iGaming niche with...
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Affiliate Marketing Micro-Level Miscommunications
26 October 2022
Affiliate marketing is just a subset of marketing in general, yet it can be as complex as rocket...
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Adults Coming Through, ACT now!
24 October 2022
They say that the internet is for porn: among well over a billion websites 4% are pornographic,...
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Influence Marketing: Verticals and Campaign Flows
13 October 2022
In the previous article, we have discovered the defining characteristics of influence market as an...
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