For beginners

Real-time Marketing vs. Event Marketing: which Suits You Best?

28 November 2022
Ever wondered why so many affiliates make a choice of one vertical or another, depending on the...

Analyze New GEO Before the Launch

3 November 2022
Hi! We are the team of the Playfina Partners affiliate program! We work in the iGaming niche with...

Affiliate Marketing Micro-Level Miscommunications

26 October 2022
Affiliate marketing is just a subset of marketing in general, yet it can be as complex as rocket...

The Meaning Behind Slot Design

19 October 2022
The basic character set of any slot is about 10–12 images. Clear and familiar icons make the slot...

Influence Marketing: Verticals and Campaign Flows

13 October 2022
In the previous article, we have discovered the defining characteristics of influence market as an...

Influence Marketing 101

10 October 2022
Marketing can be defined as the process of promoting, selling, and distributing a product or...

The Tale of the Double-Edged Sword Labelled Consumer’s Psychology

3 October 2022
A famous ancient philosopher Plato once said that human behavior flows from three main sources:...

Partners.House Push Monetization Platform

16 September 2022
Partners.House is an international marketing platform that allows for monetization of push traffic...

Facebook Accounts off the Shelf

2 September 2022
Affiliate marketing and especially media buying requires a lot of skill, experience, and resources....

Mind Your Reputation

20 July 2022
Sender score (SS) or sender reputation is basically a badge of quality for your email campaigns...

Promote Gambling Without Saying Casino

1 June 2022
Gambling is one of the so-called evergreen verticals, which means that it does not lose its...

E-commerce Affiliate Networks

29 April 2022
E-commerce affiliate networks and programs are a part of an evergreen vertical. Online shopping has...

Top Anti-detect Browsers

28 March 2022
An anti-detect browser is a tool created to provide users with anonymity by masking or substituting...

Top 15 Spy Tools For your Campaigns

21 March 2022
Table of...

Affiliate Marketing Scams

23 February 2022
If you look at something and think “This is too good to be true” — this is your first red flag....

New Year in Marketing: Trends 2022

24 January 2022
To mark the new year and to take a closer look at marketing trends, ZorbasMedia team has...

New Targeting From PropellerAds

16 September 2021
PropellerAds has introduced a new targeting by demographics and interests. On the platform, this...

Tips for Landing Page Optimization to Increase Affiliate Sales

29 July 2021
In affiliate marketing your landing page is usually your best shot at converting a slightly...

19 Things That Facebook Algorithm Loves

29 June 2020
Facebook’s ad algorithm is notoriously unpredictable and not always correct. However, there...

Affiliate Marketing Versus Media Buying

2 June 2020
If you’ve been around the block in the affiliate marketing world, you may have heard about another...
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