For beginners

Real-time Marketing vs. Event Marketing: which Suits You Best?

28 November 2022
Ever wondered why so many affiliates make a choice of one vertical or another, depending on the...
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Analyze New GEO Before the Launch

3 November 2022
Hi! We are the team of the Playfina Partners affiliate program! We work in the iGaming niche with...
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Affiliate Marketing Micro-Level Miscommunications

26 October 2022
Affiliate marketing is just a subset of marketing in general, yet it can be as complex as rocket...
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The Meaning Behind Slot Design

19 October 2022
The basic character set of any slot is about 10–12 images. Clear and familiar icons make the slot...
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Influence Marketing: Verticals and Campaign Flows

13 October 2022
In the previous article, we have discovered the defining characteristics of influence market as an...
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Influence Marketing 101

10 October 2022
Marketing can be defined as the process of promoting, selling, and distributing a product or...
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The Tale of the Double-Edged Sword Labelled Consumer’s Psychology

3 October 2022
A famous ancient philosopher Plato once said that human behavior flows from three main sources:...
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Partners.House Push Monetization Platform

16 September 2022
Partners.House is an international marketing platform that allows for monetization of push traffic...
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Facebook Accounts off the Shelf

2 September 2022
Affiliate marketing and especially media buying requires a lot of skill, experience, and resources....
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Mind Your Reputation

20 July 2022
Sender score (SS) or sender reputation is basically a badge of quality for your email campaigns...
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Promote Gambling Without Saying Casino

1 June 2022
Gambling is one of the so-called evergreen verticals, which means that it does not lose its...
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E-commerce Affiliate Networks

29 April 2022
E-commerce affiliate networks and programs are a part of an evergreen vertical. Online shopping has...
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Top Anti-detect Browsers

28 March 2022
An anti-detect browser is a tool created to provide users with anonymity by masking or substituting...
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Top 15 Spy Tools For your Campaigns

21 March 2022
Table of...
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Affiliate Marketing Scams

23 February 2022
If you look at something and think “This is too good to be true” — this is your first red flag....
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New Year in Marketing: Trends 2022

24 January 2022
To mark the new year and to take a closer look at marketing trends, ZorbasMedia team has...
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New Targeting From PropellerAds

16 September 2021
PropellerAds has introduced a new targeting by demographics and interests. On the platform, this...
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Tips for Landing Page Optimization to Increase Affiliate Sales

29 July 2021
In affiliate marketing your landing page is usually your best shot at converting a slightly...
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19 Things That Facebook Algorithm Loves

29 June 2020
Facebook’s ad algorithm is notoriously unpredictable and not always correct. However, there...
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Affiliate Marketing Versus Media Buying

2 June 2020
If you’ve been around the block in the affiliate marketing world, you may have heard about another...
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