Facebook updates its Business and Ads Managers
On Tuesday, Facebook introduced new design and navigation features in its Business Manager and Ads Manager.
This is an ongoing process that started a few months ago (we talked about it in this article) and now the update is finally here! The new interface will look like this:
New design and navigation tools in Business Manager are aimed at simplifying and streamlining your work processes by merging all of Facebook’s ad platforms into one, thus introducing a true cross-platform experience.
Also, there will be a shortcut tool that will provide suggestions based on your activities. Meanwhile, the new ads creation tool will help you streamline the ads creation process.
If you have multiple Ads accounts, installed pixels and a few employees, now you can manage them all from one Business Manager thanks to new business asset groups. Also, you can control your employees’ access to different campaigns.