GG Affiliates Affiliate Program Review
Date of foundation: 2016
Official website: gg.bet
Offer vertical: gambling, betting, esports
Business models: CPA, RevShare, Hybrid
Payment methods: QIWI, WMZ, and wire transfer. Plus, you can also get commission-free payouts via Neteller, Capitalist, and Bitcoin
GEO: 30 countries on four continents
All traffic sources are accepted, except spam, incent, and fraud
GG Affiliates is an affiliate program and a direct advertiser of GG.Bet, a worldwide esports betting platform, that also focuses on gambling and betting. The program has been around for over 5 years already.
As far as gambling offers are concerned, CPA rates reach up to €350, while RevShare commissions can account for up to 55%. When it comes to betting, these numbers are €200 and 60% respectively. The terms and conditions are discussed individually with each partner and depend on your traffic quality and the GEO you advertise in.
GG Affiliates is a multi-vertical affiliate program, and its database showcases a number of gambling, betting, and esports offers. The GEO coverage expands to four continents and includes such noteworthy countries as Switzerland and Portugal.
GG Affiliates runs on its own in-house platform, which allows you to set up S2S postback integration to send campaign data to your tracker or avoid using a tracking solution altogether. Affiliates are able to access all the information they need from the dashboard, including real-time statistics.
Registration and getting started
GG Affiliates has a two-step registration process. First of all, you will need to fill in some basic information, such as your name, email address, password, offer vertical, and preferred communication method.
Then, you will be redirected to a pop-up window, where you will have to state your traffic source and specialization.
Account approval generally takes up to 24 hours. Once you submit your application, you will be contacted by a support manager depending on the offer vertical you have stated. When all the data is examined and verified, the manager will make a final decision on whether or not they will approve your account.
As you can guess, each partner is assigned with a dedicated account manager after the registration. They will be there for you to discuss the terms and conditions of the partnership and help you launch your CPA campaigns (if you run RevShare campaigns, you can launch them without reaching out to your manager).
GG Affiliates has three main offers with ready-made funnels in such verticals as betting, gambling, and esports. When generating your affiliate link, you can set up the user flow you need and choose between using a direct link or a landing page. If you click on the “Direct link” or “Landing” tabs, the default setting is 40% RevShare. After that, the only thing left to do is to come up with your campaign name.
Terms of partnership
If you promote betting offers, the average RevShare commission is 40%. As far as gambling is concerned, the affiliate commission is 25%, but you can get a higher percentage depending on the number of FTDs. CPA rates and baseline are discussed individually with each partner based on your traffic source and volumes. The baseline is calculated cumulatively, i.e. a player can reach the required threshold within 14 days. The hold period spans 28 days, but you can get a shorter hold period after you launch a couple of test campaigns.
If you run RevShare campaigns, you will be able to get your first payout a week after you register with the program. If you prefer the CPA model, note that the traffic is verified within 14–28 days after a user reaches the baseline.
Another advantage of the program is ready-made landing pages featuring major sports or esports events that are available from your personal account and are updated every week. You can also request tailor-made landing pages with your promo code.
What’s more, you can also reach out to your manager to set up XML or JSON API integration.
GG Affiliates has an almost worldwide GEO coverage, excluding the USA, UK, Italy, France, the Netherlands, and Spain. Check out this link for the full list of prohibited countries. As of this writing, the GEOs that are killing it right now include Germany, Denmark, Switzerland, and Russia.
Payouts and support
The minimum payment threshold is €20. Payouts are made automatically every week. There is a number of available payment methods on GG Affiliates, including Skrill, Neteller, QIWI, Webmoney, Bitcoin, Capitalist, and wire transfer. The hold period spans from 14 to 28 days. However, you can get a shorter hold period if you prove to be a reliable and trustworthy partner.
The support team is available 24/7 to help you with all sorts of issues.
It has been a pleasure working with GG Affiliates. The program’s dedicated support team of affiliate marketing professionals is very responsive and always willing to help. Moreover, they have a great product that converts. We have enjoyed our partnership so far and can safely recommend GG Affiliates to other webmasters.
We have been working with GG Affiliates for quite a while already and can say with all certainty that this is a reliable and trustworthy affiliate network you can safely recommend to other affiliate marketers. The program’s team is always very attentive to our needs and knows for sure how to help us improve our campaigns’ performance and profitability. The managers respond quickly and are very friendly. We definitely recommend giving this program a try!
There is no way you can ignore GG Affiliates if you are involved in the esports betting industry. Only a few bookmakers have an in-depth knowledge of this market and can offer you lucrative odds and bonuses for your players. The program’s level of support and marketing capabilities is unparalleled. The same can be said about their active involvement in holding and sponsoring global events. We would like to thank the GG Affiliates team for their great work!
So, GG Affiliates has a slew of competitive advantages that make the program a good choice for both beginners and seasoned affiliate marketers:
- The brand has been around for over 5 years already and is well-known in the esports industry.
- This is a multi-vertical affiliate program focusing on esports, gambling, and betting.
- In-house platform and real-time stats.
- Ready-made promo materials.
- Terms and conditions are discussed individually.
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