Admitad: one of the largest affiliate networks in Russia

Admitad is an affiliate CPA network designed to monetize website traffic without investment or generate profits via traffic arbitrage. The operating principle implies acquiring users by paid search or teaser ads and then redirecting them to partners’ resources.

The scale of Admitad is very impressive: currently, over 577 thousand webmasters and affiliates are working with the network and acquiring over 5 million target users daily. The network is offering a unique range of tools for work and over 1700 offers suited to every fancy. Last year, total sales amounted up to $3,4 bln.

The network appeared in 2010, these days its branches are located in Russia, the Republic of Belarus, Ukraine, Germany, Switzerland, India, and Turkey.

Benefits and special characteristics

• Quick remuneration – hold period only takes 4 days.
• Special terms and a shorter hold period for top affiliates.
• Detailed statistics on the affiliate network usage.
• No risks when working with advertisers.

The aggregator’s advantage is that it allows a webmaster to work on several campaigns simultaneously. This is very convenient if you plan on using several websites.

Business models

Admitad is applying several monetization models:

• Paid search advertising. This is the target traffic acquisition via adverts in search networks and on websites partnering with Google and Yandex advertising networks.
• Content websites. They generate profits by placing partner links in the website content (reviews, comments, articles) or by placing advertising banners.
• Partner landing pages and online stores. Using a landing page to promote the advertiser’s goods or services.
• Banner advertising. It implies placing partner advertising banners on your website. They work very well on frequently visited resources.
• Social networks. Targeted ads and paid posts in large communities help attract new followers.
• Email marketing. It implies making a letter with partner website promotions and sending them to subscribers.
• Retargeting. Targeted ads help acquire new users. First, you gather behavioral data on your partner’s potential customers, then you launch “smart ads” to acquire new traffic.
• Promo codes and coupons. Placing advertisers’ coupons on a website or e-mailing them helps acquire customers and get a revenue share after they make a purchase.
• Cashback services and loyalty programs. Bonus points or other cashback options help online stores acquire new customers.
• Price comparison services. They help customers find out the prices of various online stores for the same order and choose the most attractive offer.
• Dropshipping. In this case a customer places an order directly on your website, after that you independently place an order on your partner’s website and get your remuneration for a new customer.

Offers

Thanks to Admitad you can earn money promoting various website topics and niches. In relative terms we can divide all affiliate programs into several major categories:

• Online stores. There are nearly 1000 offers where you can use landing pages, review websites and shopping blogs as promotion tools.
• Financial offers. There are over 190 partners including insurance companies, credit services, financial services and everything else finance related.
• Online services. There are over 180 affiliate programs for various online services.
• Tourism and recreation. There are over 130 offers for travel websites.
• Online games. Over 110 offers for online gaming website.
• Mobile offers. Applications and games on iOS and Android, over 100 affiliate programs.

Another benefit of Admitad is an opportunity to select offers by traffic type and traffic acquisition tools. All campaigns can be connected to your website in the system. To do that, you need to sign up and undergo moderation.