Checklist for Google Play App Optimization
Artem Tkachuk, ASO Manager at Onde.app and ASO Expert at ASOdesk, discusses the main principles and specifics of app promotion on Google Play. He also shares how to use text descriptions, graphics, and reviews effectively to maximize traffic and installs.
Affiliate Marketing Versus Media
If you’ve been around the block in the affiliate marketing world, you may have heard about another similar avenue called media buying. If you’ve only just learned about media buying and are wondering what exactly it is, don’t worry – it’s not as well known as affiliate marketing but is, in fact, intrinsically linked.
Advertising gambling offers in Portugal. A special project by ZorbasMedia and Pin-Up Partners
The final issue of our special project launched jointly with Pin-Up Partners. This time, we are going to discuss promoting gambling offers in Portugal and share with you the best-converting creative angles.
Google Discovery Ads Are Now Available Globally
About a year ago, Google unveiled its plans for expanding the platform’s ad opportunities and announced that it was going to develop and test out a new ad format called Discovery Ads. Finally, Discovery Ads have emerged from testing and are now available to all advertisers throughout the globe.
Case study: Driving teaser traffic to a weight-loss offer in 2020
This case study shows how to effortlessly launch an ad campaign targeted at women seeking to get a perfect body and, most importantly, stay in the green.
Staying in the green with Azerbaijani gambling offers. The second issue of the special project by ZorbasMedia and Pin-Up Partners
The second issue of the joint special project by ZorbasMedia and Pin-Up Partners. We tested various creatives and approaches when driving gambling traffic to Azerbaijan.